Sunday, May 31, 2009

Finally a search engine that tops Google? Just Bing it.

bing  It looks like there is new search engine in town and the reviews have been very positive.  It’s called Bing and it looks to offer many improvements over the search results you get with Google.  For example, if you search for “California Pizza Kitchen”, it will firstly list their know official web site along with their phone number and a mapped list of the restaurants near you.  It also provides a few quick links to things like their menu, an online order form for take-out, and a phone number for reservations.  That just the tip of the iceberg, there is little video that explains more: http://www.decisionengine.com/Default.html

Here’s an excerpt from a CNET review…

I planned to write this story with the headline, "Bing isn't Better," but the new engine won me over.

The new game in search is parsing information and displaying it in the engine itself (see Wolfram Alpha for the extreme example of this). Both Google and Bing, and other search products, have areas where they will collate and format information for you, instead of just linking you to external pages where the data reside. Bing does an extremely good job at this in several popular areas -- like product reviews, movie listings, weather, travel, and stock prices.

While the service doesn't reveal all its riches at once, it rewards exploration and yields pleasant surprises to users who poke around.

Google keeps improving in the area of in-search collation and display as well, but Bing makes Google look complacent, and that's not good for Google. For the moment, Bing's on top in this game. Try this search engine. I do not think you will regret it.

- http://news.cnet.com/8301-17939_109-10251432-2.html

It looks like their taking the approach of not just returning results based on your exact search query but also using some artificial intelligence to provides additional information that could just be exactly what you were searching for to begin with.  Really slick actually and I look forward to testing it out myself when it launches on June 1st.

Here are just a few other neat things it can do:

  • Need a flight status?  Search for airline name and flight number (“United 279”).  You’ll get the flight info and even the gate number.
  • Want to know the NBA or MLB scores?  Just search for “NBA” or “MLB” or “Atlanta Braves”.
  • Want a stock quote?  Search it’s symbol (“CSCO” or “stock GM”)